SOS-Kinderdörfer weltweit
Fundraising-campaign and educational material for elementary schools.
copy: Sascha Dudic, Nadim Salous (digital),
Claudia Wegener (schooling material), Berend Brüdgam
art digital: Berit Schneider
illustration: Tim Böhm
me: concept, art
microsite: www.givekidsavoice.de
INSIGHT
2019 is the anniversary of children rights set by the UN 30 years ago and the existence of SOS-Kinderdörfer weltweit 70 years ago.
IDEA
This incident is a jumpboard to start a big fundraising campaign for children rights.
The action logo is derived from the main logo and promotes the hashtag.
The key-visual is a 3rd world country girl with a microphon in the NGO`s colour.
Several visuals follow with variations of support.
The key-visual is also the main character of educational material spread to all german elementary schools.
Educational brochure for elementary schools
Classroom poster
